David Kinnaman to Speak at Aspen’s 2016 Alignment Conference

Barna’s partner, the Cornerstone Knowledge Network (CKN), is committed to developing and disseminating meaningful knowledge at the intersection of facilities, ministry, leadership and culture. In 2014, Barna and CKN turned their attention to the ways in which Millennials perceive worship and community spaces, and how the next generation of Christian adults approach form and function. The result was Making Space for Millennials, a landmark study of the next generation and the sacred spaces they inhabit.

Barna and CKN are working together again to examine the role of church plants and multisite churches in reaching new people for Christ and helping them grow in their faith. Though there is a wealth of information currently available about multisite churches, there is very little about the implications of multiplication on facilities. The new research seeks to answer the questions:

  • What types of facilities are churches opting for at different stages of their life cycle (e.g. renting, buying, building)?
  • What is the impact of facility choices on culture, leadership, and ministry?
  • What models are emerging now that the multisite movement is more than 30 years old?
  • How are churches tackling branding and identity for multisites and church plants?
  • What are the financial impacts of launching and sustaining multiple locations?
  • What are the leadership and ministry challenges and opportunities in having multiple locations?

At Aspen’s 2016 ALIGNMENT CONFERENCE, Barna President David Kinnaman will appear on the main stage to reveal the findings from the forthcoming CKN/Barna study on multiplication. The conference is scheduled for October 18, 2016 at Community Christian Church in Naperville, IL.



David Kinnaman


Improving Your Cultural Intelligence

November 6, 2015 • Culture & Media

It struck me today that trend watching has become something almost everyone does—and must do—in order to live effective lives. Trend watching has become democratized. I bet you do more trend watching in your life than you even realize. How do you keep up on trends?


David Kinnaman


Ambition: The Good, the Bad and Three Ways to Keep It From Getting Ugly

October 1, 2015 • Work & Vocation

Like work itself, I believe ambition was placed into humanity at creation and that it is an innately good part of what it means to be human. However, ambition also has a shadow side. How can we embrace the good of ambition, without letting it get the best of us?


Barna Group


George Barna to Serve as Special Analyst for 2016 Election

March 15, 2016 • Faith & Christianity

Former President George Barna will be serving as special analyst for the 2016 election polling, providing commentary and analysis on the race right up to election day in November.